Azari Launches An Online Shop: What to Know and How to Shop


At Azari Rug Gallery, we are always working to give our customers the best shopping experience. For 40 years, we have strived to bring the highest quality rugs to as many people as possible. To this end, we have made one big change… we officially have rugs available for online purchase! We are eager to grow and allow people from all over the country (and the world) to get an Azari rug in just one click. 

 

In honor of this exciting change, you can read this comprehensive guide to learn about the benefits of online shopping and how to get the most out of the Azari website.  We hope this will help you find the perfect rug for you and your space.

 

Anytime a new client comes through our doors, they are always blown away and occasionally overwhelmed by the sheer number of rugs we have in the store. When this happens, we browse the website with them. Our website is a more accessible way to explore our extensive inventory, allowing customers to get a better feel for what they like and what we offer before we start pulling rugs. This is one significant benefit of online shopping: you can see all the possible options before you have to narrow down and get a better feel for what kinds of rugs would be the right fit for you and your space. 

 

Another benefit of online shopping is efficiency. The in-person purchase process can be long (although worth it), but now, with online shopping, we have an even more accessible and speedy way to buy. This is perfect for people with busy schedules, people who already know what they want, or (conversely) people who don’t know what they want and need to explore at their own pace. If you fall in love with a rug, you can call it yours after just a click, and we will send it to your doorstep. 

 

People might worry they will miss out on color accuracy when shopping online. Here at Azari Rug Gallery, we are working hard to accurately and consistently capture the true color and quality of our rugs. We have a team of individuals who carefully photograph each piece-- most rugs have 6 (or more) pictures taken of them. We photograph rugs: 

  1. From directly above
  2. From the dark side 
  3. From the light side 
  4. From the corner
  5. From the underside
  6. From the side with a corner folded

Some rugs include extra pictures to highlight special features (such as signatures from the artist or super fine detailing). Others might have fewer photos if they don’t shift in the light or don’t have a light and dark side (such as flatweaves). All of these pictures allow online shoppers to see how the rug might shift in different environments, the knots, the details, and the pile. We are replicating the experience of an in-person shopper, who would be encouraged to walk around and get close to the rug. 

 

While many people might feel in-person shopping is the easiest way to talk through their wants and needs with an expert, you can rest assured you can get the same dedicated and knowledgeable experience from the Azari Sales Team even when shopping online. You can always ask any questions you might have via phone, email, text, or directly through our website. Our team is fantastic with digital communication and is always happy to answer any questions or guide you in your decision-making process. Please reach out! 

 

Currently, we have more than 150 rugs available for online purchase, and there are many more to come. When exploring our collections, you can filter for these rugs by using the toggle on the left of the screen. You can also filter by size, style, color, collection, etc. When online shopping, use these filters to help you narrow your choices down. If you see a rug you love that isn’t available for online purchase (yet) or that you want more information on, contact us, and we will arrange for you to get all the information you need and, ultimately, purchase it online. Our goal is to allow for the vast majority of our rugs to be for online sale, so stay tuned as we get more rugs, take more pictures, and grow. We are so thankful for all of our clients and can’t wait to see where this next chapter takes us. 

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